WIA-DATA-007 Interactive Experience
μ‘°μ§μ λͺ¨λ λ°μ΄ν° μμ°μ κ²μνκ³ λ°κ²¬νμΈμ.
κ³ κ° μ 보λ₯Ό μ μ₯νλ λ©μΈ ν μ΄λΈ
Owner: data-team@company.com | Updated: 2025-12-20
μ£Όλ¬Έ μ 보 λ° νΈλμμ λ°μ΄ν°
Owner: sales-team@company.com | Updated: 2025-12-25
μ¬μ©μ νλ λ‘κ·Έ λ° μ΄λ²€νΈ λ°μ΄ν°
Owner: analytics-team@company.com | Updated: 2025-12-26
μ ν μΉ΄νλ‘κ·Έ λ° μ¬κ³ μ 보
Owner: product-team@company.com | Updated: 2025-12-24
λ°μ΄ν° μμ°μ λ©νλ°μ΄ν°λ₯Ό κ΄λ¦¬νκ³ λ¬ΈμννμΈμ.
| Column Name | Data Type | Description | Classification | Quality Score |
|---|---|---|---|---|
| customer_id | BIGINT | κ³ κ° κ³ μ μλ³μ (Primary Key) | Identifier | 98% |
| VARCHAR(255) | κ³ κ° μ΄λ©μΌ μ£Όμ | PII | 95% | |
| full_name | VARCHAR(200) | κ³ κ° μ 체 μ΄λ¦ | PII | 92% |
| phone_number | VARCHAR(20) | κ³ κ° μ νλ²νΈ | PII | 78% |
| registration_date | TIMESTAMP | κ³μ λ±λ‘ μΌμ | Temporal | 100% |
| customer_segment | VARCHAR(50) | κ³ κ° μΈκ·Έλ¨ΌνΈ (VIP, Regular, New) | Business | 89% |
| lifetime_value | DECIMAL(10,2) | κ³ κ° μμ κ°μΉ (LTV) | Financial | 94% |
λ°μ΄ν°μ νλ¦κ³Ό λ³ν κ³Όμ μ μΆμ νμΈμ.
Source: PostgreSQL customers table
Tool: Apache Airflow DAG
Schedule: Daily at 02:00 UTC
Records: ~500K rows
Process: customer_transform Spark job
Operations: Cleansing, standardization, enrichment
Business Rules: Customer segmentation, LTV calculation
Output: Cleaned and enriched customer data
Destination: BigQuery customer_analytics table
Load Type: Incremental (SCD Type 2)
Partition: By registration_date
Update Frequency: Daily
λΉμ¦λμ€ μ©μ΄μ μ μμ μλ―Έλ₯Ό νμ€ννμΈμ.
μ μ: κ³ κ°μ΄ κΈ°μ κ³Όμ κ΄κ³ λμ μ°½μΆν κ²μΌλ‘ μμλλ μ΄ μμ΅
κ³μ°μ: (νκ· μ£Όλ¬Έ κΈμ‘) Γ (μ°κ° ꡬ맀 λΉλ) Γ (κ³ κ° μ μ§ κΈ°κ°)
λΉμ¦λμ€ λͺ©μ : λ§μΌν ν¬μ ROI μΈ‘μ , κ³ κ° μΈκ·Έλ¨Όν μ΄μ
κ΄λ ¨ λ°μ΄ν°: customers.lifetime_value, orders.total_amount
Owner: Marketing Analytics Team
μ μ: κ³ κ°μ νΉμ κΈ°μ€μ λ°λΌ λΆλ₯ν κ·Έλ£Ή
μΉ΄ν κ³ λ¦¬:
λΉμ¦λμ€ λͺ©μ : νκ² λ§μΌν , κ°μΈνλ μλΉμ€ μ 곡
κ΄λ ¨ λ°μ΄ν°: customers.customer_segment
Owner: Customer Success Team
μ μ: μ§μ λ κΈ°κ° λ΄μ μλΉμ€λ₯Ό μ΄μ©ν μ¬μ©μ
μΈ‘μ κΈ°μ€:
λΉμ¦λμ€ λͺ©μ : μλΉμ€ 건κ°λ λͺ¨λν°λ§, μ±μ₯ μ§ν
κ΄λ ¨ λ°μ΄ν°: user_behavior_logs.event_type, users.last_login_date
Owner: Product Analytics Team
μ μ: νΉμ νλμ μλ£ν μ¬μ©μμ λΉμ¨
κ³μ°μ: (μ ν μ / μ 체 λ°©λ¬Έμ μ) Γ 100
μμ:
λΉμ¦λμ€ λͺ©μ : νΌλ μ΅μ ν, A/B ν μ€νΈ νκ°
κ΄λ ¨ λ°μ΄ν°: events.conversion_events, orders.completed
Owner: Growth Team
λ°μ΄ν°λ₯Ό λΆλ₯νκ³ νκ·Έλ₯Ό λΆμ¬νμ¬ κ΄λ¦¬νμΈμ.
Pattern: email, phone, ssn, address, name
Classification: PII (Personally Identifiable Information)
Security Level: High
Actions: Encryption required, Access logging enabled
Pattern: amount, price, revenue, cost, payment
Classification: Financial
Security Level: High
Actions: Audit trail required, Restricted access
Pattern: date, timestamp, time, created_at, updated_at
Classification: Temporal
Security Level: Low
Actions: Time-based partitioning recommended